Following a landmark study, The Business of Events and ICC Wales are launching the next phase of research, calling on event planners to share their insights and help drive practical change across the sector.
Drawing on insights from the World PCO Alliance, this article explores how strong governance, strategic foresight, and PCO collaboration are becoming essential for associations to anticipate risk in a VUCA World.
Since its founding in 1992, Meeting Media Group, publisher of Headquarters Magazine (HQ), has been a trusted guide and voice for associations and the global MICE (Meetings, Incentives, Conferences, and Exhibitions) industry.