The Exchange has proved to be not only an important appointment in the Italian meetings calendar, but also a practical platform for guiding the sustainable growth of the congress sector in Italy.
Renowned for fostering interdisciplinary collaboration across the biosciences, the SEB Annual Conference is a cornerstone of the global scientific calendar.
Whilst other creative sectors have received reassurance of ongoing discussions to solve their issues, the business events industry remains largely excluded from the discussion.
“As the events industry continues to transform, forums like the Senior Leaders Summit will be essential in ensuring we are all innovating and growing within our businesses.”
The findings reveal shifting regional attitudes – particularly among North American planners – shaped by changing economic, cultural, and political landscapes.
Since its founding in 1992, Meeting Media Group, publisher of Headquarters Magazine (HQ), has been a trusted guide and voice for associations and the global MICE (Meetings, Incentives, Conferences, and Exhibitions) industry.