VOK DAMS’ 2026 Trends highlights how live experiences are becoming more strategic, data-driven and purpose-led, with AI, sustainability and community building shaping the future of event marketing.
Mark Blair, Executive Director at InEvexco, and Andrew Harrison, Director at the Event Supplier and Services Association (ESSA), explore the ever-growing importance of insurance in event planning.
The findings reveal shifting regional attitudes – particularly among North American planners – shaped by changing economic, cultural, and political landscapes.
Kenes Group’s Sustainability Policy includes a section dedicated to DEI, aimed at improving both employees’ and partners’ practices that create long-lasting impact.
Suppliers, organisers and event professionals are all looking for ways to showcase their companies' expertise and stand out from the competition. Andrew Harrison, Director of ESSA, explores this issue on HQ.
Survey seeks insights from cross-section of global business events sector as part of a year-long project to identify emerging issues likely to shape the industry
RFP activity for large and medium events reached pre-pandemic levels for the first time (103% of 2019 levels), while small events remain at 88% of 2019 levels.
Since its founding in 1992, Meeting Media Group, publisher of Headquarters Magazine (HQ), has been a trusted guide and voice for associations and the global MICE (Meetings, Incentives, Conferences, and Exhibitions) industry.