Meeting Media Company Debuts as PCO with WCO Technology Conference & Exhibition 2026

Marking an ambitious turn in our trajectory of more than three decades in the association event industry, Meeting Media Company (MMC) has decided to embark on a new journey as a Professional Congress Organiser (PCO) by taking on the World Customs Organisation (WCO) Technology Conference & Exhibition 2026.

With extensive experience and expertise in supporting associations as a publishing house dedicated to the MICE sector, MMC – publisher of Headquarters Magazine – has now expanded its services to offer comprehensive PCO and event management solutions for international organisations.

Due to be launched this year, our company's brand new services offer complete event planning and management solutions, including strategic planning and logistics, exhibition and floor plan design, networking and catering, and sponsorship acquisition and management.

“Adding our PCO services to our media portfolio is no easy task, but we have been preparing for this moment for quite some time. Winning the bid for the WCO Technology Conference & Exhibition 2026 is a test of MMC's ability to compete and grow in a volatile, uncertain, complex and ambiguous world. We’re truly excited to collaborate with WCO’s event and content team to deliver a truly remarkable event,” says Vivian Xu (pictured on the right), MMC’s Managing Director.

With the recent appointment of Jerilee Pinto as Events Project Manager, MMC is ready to take on the new role of WCO's official PCO for its 2026 conference and exhibition. “I am thrilled to be onboard with MMC as part of the team and contribute to such a significant project. I thrive on collaboration and building connections. I look forward to working closely with the team, strengthening relationships, and contributing to our collective success,” Jerilee says.

Furthermore, MMC will also focus on destination-focused events, including association gatherings and networking events in Brussels and around the world, such as the collaboration with Vlerick Leadership Club in 2024, a corporate event for key corporate leaders to network and discover their potential incentive destination. Following on from this, our company will resume its signature association event - The HQ Grand Ball - an annual gathering for association leaders in Brussels to recognise and celebrate association leaders in their organisations' achievements together with destinations.

The Beginning of a Great Story

Founded by MICE writer Marcel A.M. Vissers in 1992, MMC was created to fill a critical need in the industry through its flagship magazines: provide innovative leadership, industry updates and strategic guidance, while offering clear and reliable content to an entire community of associations, planners and destination marketing professionals.

Today, under the new leadership of Vivian Xu, who has led the company through nearly a decade of growth and innovation, MMC remains dedicated to its mission of building connections and driving progress in the meetings industry through collaboration and expertise.

Based in Brussels – one of the four global hubs for international associations – our Belgian company has found itself in a privileged position to leverage the deep connections built up over 30 years, and to offer impactful events that demonstrate the connection between these two ecosystems.

For more information, please visit the website, or drop Vivian Xu a line if you'd like to know more about these services or whether we can help. 

For media inquiries, please contact Manuel Fernandes