TAIWAN MICE TALK Showcased Taiwan's Thriving MICE Sector

7th Jul, 2023

TAIWAN MICE TALK, an exclusive hybrid event, unveiled Taiwan's thriving meetings, incentives, conferences, and exhibitions (MICE) sector to an international audience. With a record-breaking attendance of 102 buyers, the event exemplified Taiwan's commitment to excellence and global hospitality.

In a dynamic TV news show format, TAIWAN MICE TALK captivated participants with engaging presentations, fun quizzes, and lucky draws. Attendees gained valuable insights into Taiwan's latest MICE offerings, including upgraded 5G technology in convention and exhibition venues and exciting new developments such as the Taoyuan Exhibition Center.

Rosa Liu, Director of the MEET TAIWAN Project Office, emphasised the event's "Open Arms" theme, symbolising Taiwan's warm embrace of visitors. Taiwan invites global travelers to explore its open borders, open-mindedness, boundless creativity, and more, extending a heartfelt invitation to experience its unique MICE experiences.

With over 581 conferences, exhibitions, and events planned for 2023, Taiwan is poised to become a leading MICE destination. MEET TAIWAN's Open Arms theme highlights the nation's comprehensive exhibition industry infrastructure, software services, and support measures, underscoring Taiwan's appeal to international buyers.

Over 26 top MICE suppliers showcased their offerings at the prestigious Taipei International Convention Center. While 102 buyers from the Asia Pacific region participated online, guests from the United Arab Emirates, Canada, and the United Kingdom joined virtually. Following the event, 30 overseas buyers engaged in one-on-one appointment sessions, resulting in more than 150 fruitful meetings with Taiwan suppliers.

Buyers expressed enthusiasm for Taiwan's reopening and its commitment to sustainable initiatives, particularly in carbon reduction. Their positive feedback reaffirms Taiwan's reputation as a forward-thinking MICE destination.

TAIWAN MICE TALK's success sets the stage for future events, including the upcoming "Make It Extraordinary" event in Kuala Lumpur and the "Japan Channel—Taiwan Series" event in Tokyo. These events will continue to showcase Taiwan's exceptional conventions and exhibitions, attracting global audiences and fostering new business opportunities for the MICE industry.

TAIWAN MICE TALK delivered a captivating showcase of Taiwan's thriving MICE industry. With its Open Arms theme, Taiwan welcomes visitors from around the world, positioning itself as an extraordinary MICE destination. MEET TAIWAN's future events will further amplify Taiwan's exceptional convention and exhibition capabilities, fostering international collaborations and opening doors to unparalleled MICE experiences.

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