After seven successful editions, Sloww! moves to Paris in 2027, bringing together tourism leaders, investors and industry stakeholders to shape the future of France’s growing river and waterway tourism sector.
Over 200 destination leaders will gather in Helsinki for the City Destinations Alliance Conference 2026 to explore the future of urban tourism and city value creation.
Signed during ETC’s 110th General Meeting in Iceland, the declaration outlines a shared vision for tourism that enriches local life, regenerates destinations, and safeguards Europe’s cultural and natural heritage.
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