World of Coffee Brussels 2026 Set for First Belgium Edition

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The Specialty Coffee Association announces World of Coffee Europe 2026 in Brussels Expo, bringing thousands of coffee professionals together to advance specialty coffee through innovation and education.
Magazine:
5th Jun, 2026
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The Specialty Coffee Association (SCA) has announced that World of Coffee Europe will take place from June 25–27, 2026, at the renowned Brussels Expo, marking the first time a World of Coffee event will be hosted in Belgium.


World of Coffee Brussels is one of five global editions scheduled for 2026, a milestone year for the international trade show series. Each event is designed to bring together the specialty coffee community to advance coffee excellence, foster business growth, and strengthen professional development through education, innovation, and collaboration.

Brussels — often regarded as the de facto capital of the European Union — is directly connected to more than 200 international destinations and linked via high-speed rail to major European cities. As a major centre for diplomacy and international affairs, the city hosts more than 2,500 global organizations, making it a strategic setting for an event spanning the global coffee value chain.

“Brussels offers an exceptional platform for international business and industry exchange,” said Yannis Apostolopoulos, CEO of the Specialty Coffee Association. “Hosting World of Coffee in this globally connected city strengthens our ability to support trade, foster collaboration, and deliver value to professionals across the coffee value chain — all in service of our purpose to make coffee better for everyone.”

Belgium’s deep-rooted café culture and growing specialty coffee scene further reinforce the city’s appeal. Brussels, in particular, is known for its cultural diversity and evolving coffee landscape, from historic coffee houses to modern, quality-driven cafés, positioning it as a fitting host for a global industry gathering.

Brussels Expo, one of Europe’s leading exhibition venues, will serve as the official event location. Easily accessible by public transport, car, and bicycle, the venue will accommodate continued exhibitor growth alongside dedicated spaces for the features and activations that World of Coffee attendees have come to expect.

The SCA is also partnering with BWT water+more as the Official Event Host Sponsor of World of Coffee Brussels, continuing a long-standing collaboration across World of Coffee Europe events.

“Partnership and ‘hands on’ support are the key words for BWT water+more when it comes to events like World of Coffee,” said Dr. Frank Neuhausen, General Manager of BWT water+more. “As Event Host Sponsor for World of Coffee 2026 in Brussels, we proudly continue our support for the Specialty Coffee Association and all people working within the coffee industry. We will once again provide the best water on site for all exhibitors and look forward to meeting partners from across the coffee chain. Our professional water optimization solutions support every effort in creating the perfect cup of coffee.”

World of Coffee Brussels is expected to attract thousands of coffee professionals from across Europe and beyond, creating opportunities to connect, collaborate, and explore the future of specialty coffee. The SCA is currently accepting booth applications from prospective exhibitors.
 


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