Accor, one of the global hospitality leaders, has become an official global strategic Partner with UNICEO® making it the second hotel group to establish a strategic partnership with the leading association for corporate events excellence.
The cooperation includes providing support for the activities of the non-profit association based in Geneva and collaboration with its global membership of senior corporate event and meeting planners worldwide. By Partnering with UNICEO®, Accor will benefit from closer access to senior decision-makers responsible for the corporate events of major international companies and associations, strengthening Accor’s position in the meetings and events segment.
Laurent Fuchs who leads UNICEO® globally believes that: "Accor is one of the leading hospitality companies in the world and owns the most prestigious brands. We are honoured to be selected as one of their global partners. This partnership will provide our association with valuable support, and our Members with a global expertise of hundreds of venues for their events therefore positively contributing to their events ‘excellence and to UNICEO development and leadership.”
Commenting on this Partnership, Accor SVP M&E, Airlines & Trade Marketing, Meenaz Diamond said: “We are delighted to announce our partnership with UNICEO, as we believe in the power of collaboration to create positive change. Working with UNICEO’s community of Event planners will provide important insights to help us design initiatives that improve the hotel experience of Corporate Event Planners.”
The United Networks of International Corporate Event Organizers is the only international non-profit association that brings together senior decision-makers for communication/marketing (responsible for planning and organising corporate events) in leading companies internationally. UNICEO® Members come together to share and reflect on the practices and changes in their roles as well as current and future challenges. Their objectives: to improve their events, broaden their networks and revitalize their careers by adapting to a constantly changing environment.
Accor is a world leading hospitality group offering experiences across more than 110 countries in 5 500 properties, 10 000 food & beverage venues, wellness facilities or flexible workspaces. The Group has one of the industry’s most diverse hospitality ecosystems, encompassing more than 40 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. Accor is committed to taking positive action in terms of business ethics & integrity, responsible tourism, sustainable development, community outreach, and diversity & inclusion. Founded in 1967, Accor SA is headquartered in France and publicly listed on Euronext Paris and on the OTC Market in the United States.
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