AEO Launches Inaugural Marketing Social Event

15th Apr, 2024

The Association of Event Organisers (AEO) is thrilled to announce the launch of its inaugural event, the "AEO Marketing Social," scheduled to take place on 21st May 2024, at Informa Markets' London office.

Borne out of the AEO marketing working group, led by Chloe Monina and Jessica Hockman, the event is designed to facilitate networking, knowledge sharing, and relationship building among approximately 50 junior to mid-management marketers from various industries.

Monina (right side of the picture below), marketing director at Professional Beauty Group said: "The marketing working group was formed just under a year ago, and I'm really pleased that one of the key objectives derived from the meeting, which was increasing members' connections within the industry, has resulted in the launch of a face-to-face marketing event. The AEO Marketing Social will allow attendees to expand their network, grow their knowledge, and take actionable insight and ideas back to their teams."

The event will kick off with networking and an icebreaker activity, which will then move on to roundtable sessions covering essential topics such as AI software, social channels, efficiency, data growth and engagement, and MarTech. Each roundtable, with approximately 10 participants, will be hosted by industry experts to facilitate meaningful conversations and idea exchanges.

Hockman (left side of the picture below), marketing director at Informa Markets said: "After the success of the roundtables at the AEO Forums earlier this year, I am excited to see their evolvement with the AEO Marketing Social. This is a great opportunity for our marketing teams to build new connections and glean ideas and innovations from peers who are all striving to meet similar objectives and experiencing comparable challenges."

Following the roundtable sessions, attendees will have the chance to network further while enjoying drinks and nibbles, leaving with lots of new ideas and long-lasting connections. The AEO marketing working group invites all interested senior marketing executives and marketing managers to register their interest for the event.

Attendance is an exclusive AEO member benefit. 

For more information on the event including roundtable hosts, visit their website

About Association of Event Organisers (AEO)

AEO is the trade body representing companies, which conceive, create, develop or manage trade and consumer events. It is run by its members for the benefit of its members through an elected council of representatives, specialist working groups and a fulltime secretariat. Their aim is to be the voice of the event organising industry, to serve the collective needs of event organisers and to promote the interests of our members and the industry at large. AEO membership enables organisers to work with members of its sister organisations, Association of Event Venues (AEV) and Event Supplier and Services Association (ESSA).

About AEO Marketing Working Group

The AEO Marketing Working Group is dedicated to fostering collaboration, knowledge sharing, and professional development opportunities for marketers within the events industry. By organising events like the AEO Marketing Social, the working group aims to provide valuable networking opportunities and facilitate discussions on key industry topics.

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