AEO and Messe Frankfurt Renew Partnership

© Messe Frankfurt

The Association of Event Organisers (AEO) has announced the renewal of its 2 year partnership with Messe Frankfurt, one of the world's largest trade show corporations with its own venue.

This collaboration continues to strengthen the ties between AEO and the German market, supporting the exchange of knowledge and insight.

Chris Skeith OBE, Chief Executive of AEO, commented: "Messe Frankfurt is a leader in the global trade show and event arena. Continuing our partnership with such esteemed experts enriches our industry’s perspective. By looking at our international colleagues, we can glean crucial insights that enhance our strategies and operations."

The renewed partnership promises to deliver content from an international standpoint through various channels, including an annual fam trip to IMEX Frankfurt, providing value to both international members and the broader industry.

Michael Biwer, vice president of Guest Events, Messe Frankfurt says: “We are very pleased to further develop the cooperation with AEO and to support the members as an international venue partner in the best possible way. The UK is sure to be significant as AEO's home base, as a particularly relevant target market for our guest events business and the location of one of our global 30 subsidiaries.”

Biwer added: “Joining forces with the AEO for us means an indispensable professional exchange with colleagues, customers, and industry partners. After the end of the pandemic, we are still particularly pleased about the live encounters at powerful events such as the AEO Conference, the Forums or the AEO Excellence Awards.”

This partnership underscores the commitment of both AEO and Messe Frankfurt to enhance the global event industry through collaboration, innovation, and shared expertise.