Abu Dhabi Convention and Exhibition Bureau (ADCEB), part of the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has announced a strategic partnership with non-profit association United Networks of International Corporate Events Organizers (UNICEO).
The partnership will further build awareness of Abu Dhabi as a destination of choice for meetings and incentives through enhanced networking opportunities with UNICEO’s key international decision- makers, and through providing business support and destination awareness opportunities for Abu Dhabi, to UNICEO’s community of corporate events decision-makers.
Mubarak Al Shamisi, Director of Abu Dhabi Convention and Exhibition Bureau, said: “We are delighted to partner with United Networks of International Corporate Event Organizers to enhance our Meetings, Incentives, Conferences & Exhibitions (MICE) offer and continue to increase awareness of Abu Dhabi as the gateway to the MENA region among its 2,500 members.
This strategic partnership will benefit global corporations convening events in Abu Dhabi and help them leverage the diverse offerings of the UAE capital. Renowned for its world-leading infrastructure, iconic hotels, state-of-the-art event venues and an unrivalled leisure portfolio of rich culture, natural beauty, global entertainment and thrilling attractions, Abu Dhabi is the ideal destination to host business events.”
Laurent Fuchs, Executive Director of UNICEO, said: “Abu Dhabi is conducting an ambitious strategy to attract corporate events. We are delighted they decided to support UNICEO and trust their offer will meet our members’ needs.”
About the Department of Culture and Tourism – Abu Dhabi
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) drives the sustainable growth of Abu Dhabi’s culture and tourism sectors, fuels economic progress and helps to achieve Abu Dhabi’s wider global ambitions. By working in partnership with the organisations that define the emirate’s position as a leading international destination, DCT Abu Dhabi strives to unite the ecosystem around a shared vision of the emirate’s potential, coordinate effort and investment, deliver innovative solutions, and use the best tools, policies and systems to support the culture, tourism and creative industries.
UNICEO® (United Networks of International Corporate Events Organizers) is the only international non- profit association that brings together senior decision-makers for communication / marketing (responsible for planning and organizing corporate events) in leading companies internationally. UNICEO® Members come together to share best practices and discuss about current and future challenges of corporate communications. Their objectives: to improve their events, broaden their networks and revitalize their careers by adapting to a constantly changing environment.
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