New global research with Oxford Economics finds business events generated US$1.3 trillion in direct spending and supported US$1.8 trillion in total GDP worldwide in 2025.
A year of uncertainty has reshaped the global events industry, with new data revealing how suppliers, venues and planners are adapting and where the biggest opportunities lie for 2026.
Since its founding in 1992, Meeting Media Group, publisher of Headquarters Magazine (HQ), has been a trusted guide and voice for associations and the global MICE (Meetings, Incentives, Conferences, and Exhibitions) industry.