A conference specifically created to address the needs of association meeting professionals is once again taking place in London in June 2016. The Association Meetings Conference takes place on the eve of The Meetings Show on Monday 13th June at Church House, Westminster and is free to attend for those attending The Meetings Show as a hosted buyer.
The Meetings Show offers buyers the opportunity to source from more than 600 exhibitors from over 55 international destinations, and provides one of the most flexible hosted buyer programmes in the industry. The hosted buyer programme provides buyers with several attendance options; one or two day stays, complimentary travel, accommodation for up to two nights, access to hosted buyer lounges and invitations to networking functions.
The Association Meetings Conference’s content has been created by Linda Pereira, Conference Chair and Executive Director, CPL Events. Sessions are split into two streams; Stream A is designed for event organisers working within associations, whilst Stream B has been created to fulfil the needs of PCOs, AMCs and CVBs working in the association sector.
The conference is titled The Big Conversations You Need to Have to Keep Your Meetings Alive and will cover key topics– including technology, attracting a younger audience, marketing and creating a buzz, content verses commercialisation and creativity.
Meetings: the most boring part of my job… will be the opening keynote presented by Alessandro Cortese, CEO at the European Society for Radiotherapy and Oncology and then the afternoon’s keynote will be presented by Phil Allen, CEO Customer Value Management GmBh and Paul Bridle CEO of Excellence Squared and Leadership Methodologist. Their session Understanding Value and Delivering on itwill involve an open discussion of why having a firm marketing strategy in place will be the difference between meeting expectations and producing an outstanding success.
Other key sessions include: Commercialising Event Portfolios - presented by Paloma Cid, Group Manager of the Institution of Engineering and Technology and Winning Sponsorship Model: From Identifying Sponsors to Delivering on your Promise - presented by Sarah Wiggin, VP Sales GSMA. In the afternoon adistinguished panel of international and domestic destinations will be chaired by Paul Kennedy MBE to facilitate a discussion on Getting the Most out of Destinations.
The Meetings Show is the premier event for the UK inbound and outbound meetings industry, taking place 14-16 June, 2016 at Olympia, London. Hosted buyer applications and visitor registrations are now open at:
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