Inaugural ICCA Indonesia Forum 2020 to Empower Indonesia’s MICE Industry

The ICCA Indonesia Committee recently organized its inaugural event, ICCA Indonesia Forum 2020 on 25thFebruary at JIEXPO Convention Centre & Theatre, Jakarta.  The event was attended by 152 participants and brought 10 ICCA member organisations together with the stakeholders of MICE industry in Indonesia to unveil their viewpoints on how to strengthen Indonesia's competitiveness with global MICE standpoints. The inaugural ICCA Indonesia Forum 2020 was organized by the ICCA Indonesia Committee in collaboration with ICCA.  

The morning started with a Welcoming Address by Raty Ning, Chair of the ICCA Indonesia Committee who spoke about collaboration and opportunities. “The hosting of the ICCA Indonesia Forum shows the power of collaboration among the MICE industry community in Indonesia. This is a great example of our community coming together to strengthen our country’s potentiality as the region’s top destination for Business Events. Through this industry-initiated forum, we aim to support the growth of the MICE industry in Indonesia, develop membership and networking opportunities, as well as foster international cross-learning and sharing of best practices.  We are set to continue raising the standards of MICE industry in Indonesia together with the stakeholders here. Together, we can collaborate and seek new opportunities to drive Indonesia towards becoming a leading Business Events Destination.”  

“In shaping the future of our MICE industry and creating value for the international association meetings, it is important to engage the association community. As the industry evolves rapidly over the years, we want to explore new business opportunities while focusing on making our industry sustainable,” Raty said.

Indonesia has various locations that are equipped with the facilities and professional services to cater to international association meetings. However, this has yet to be fully tapped into. To attract more events, we need a good strategy and strong government support to ensure all segments in Indonesia marched to succeed in the same direction based on undivided strategies.” 

The ICCA Indonesia Forum 2020 covered a wide range of topical subjects, pooling experts from and outside of the industry to discuss about the power of association meetings, data mining, digital support for events and bidding case study.  Among the speakers included Jason Yeh - Vice President and Chair of ICCA Asia Pacific Chapter,  Sarah Markey-Hamm - Chief Executive Officer of ICMS Pty Ltd.,  Noor Ahmad Hamid, Asia Pacific Regional Director of ICCA, Aman B. Pulungan, MD - President of Indonesian Pediatric Society, Tejendar Singh - Client Partner of Facebook, E-commerce and Travel Verticals, and  Gunawan Susanto - Country Manager of Amazon Web Services (AWS) Indonesia.  

Jason Yeh, ICCA’s Vice President and Chair of ICCA Asia Pacific Chapter said, "ICCA would like to congratulate the Indonesian Committee on staging this successful forum. We hope this will inspire all to continue the discussion on industry advocacy and the importance of the meetings industry to the destination and its community."

New Member certificate was also awarded to The Westin Surabaya which is the newest addition to the ICCA Indonesia community, expanding ICCA’s foothold to 10 member organisations in Bali, Bandung, Jakarta, Surabaya and Tangerang.

ICCA Indonesia Forum 2020 was supported by the Ministry of Tourism and Creative Economy of the Republic of Indonesia as Main Sponsor, JIEXPO Convention Centre and Theatre (JIECCT) as Official Venue, and ICCA Indonesia Committee members. The forum was also supported by other MICE industry players and MICE suppliers.