During the General Assembly at the 57th ICCA Congress in Dubai, ICCA announced FIEXPO Latin America as the first “ICCA Language Champion”, marking the launch of ICCA’s first venture into providing multilingual services to its members. Providing Spanish translations of ICCA’s most important advisory publications and digital resources, the “ICCA Language Champion” programme will ensure more ICCA members have access to valuable meetings industry expertise in their native languages.
ICCA, the leading global organisation for international association meetings industry, has traditionally used the English language as its main mode of communication, but with the diversification of the association meetings market in recent years, the association recognised the growing need for industry resources for non-English speaking members of their community.
In partnership with FIEXPO Latin America, they launched the “ICCA Language Champion” programme to ensure language was not a barrier to meetings industry professionals accessing the association’s popular knowledge publications. A Spanish version of the association’s website is made available on https://es.iccaworld.org/, which includes Spanish translations of some of its most important advisory publications on international association meetings.
ICCA Interim CEO Dennis Speet said: “The ICCA Language Champion programme was born out of a desire to reach out beyond the English-speaking community in the meetings industry and make our knowledge resources available to professionals who do not possess strong English language skills. In doing so, we hope to become more inclusive, while extending the ICCA profile in Latin America and other Spanish-speaking countries and regions. We thank FIEXPO for being the first ICCA member to join us in pioneering this new initiative. We hope that is the beginning of similar partnerships for other languages”.
FIEXPO Latin America Director Arnaldo Nardone said: “A strong commitment to improve the development of the meeting industry in Latin America by the creation of this bridge that unites all Spanish speaking countries whiting the ICCA world community”.
This article has been provided by HQ's Strategic Partner Eventos Latinoamericanos Magazine.
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